[Client] Erratum
[Role] Graphic Design
Research packaging project for the Franco-Korean brand, Erratum, which commissioned me to create a distinctive label for its new gin. Erratum unveils its latest grapefruit-infused recipe, born out of numerous experiments in a distillery in Seoul. This passionate duo deserved a bold design, translating a beautiful blend of risk-taking and creativity.
The visual choices in typography, imagery, colors, and materials reinforce the brand's contemporary and experimental style. A vibrant palette printed with silk-screen and a textured paper with a torn effect give the bottle a "handmade" feeling.